Our Story

My name is Kat and I’m the founder of Hueza Bakery. We are a small, family-owned business that makes unique flavored biscuits we’d call “crisps”.

After gaining food industry experience running my own commissary, I’ve decided in 2017 to create a new concept that reinvents chunky cookies as thin, crispy biscuits that put unique twists on the flavors we all know and love.

With my ever-loyal girls, Cathy and Abhie, we started a three-woman team and set out to create delicious snacks with real ingredients that are baked with the help of a unique patented process and sold direct to consumer for people to enjoy.

We are proudly 100% local and even more proud to say that, from our humble beginnings, we are slowly growing to where we are now. Actions speak louder than words and we are confident that we’ve done it all.

Kat Villar Valdehueza
Founder

Giving back to the community,
one mouthwatering crisp at a time.

Every Christmas, we at Hueza donate used toys and clothes to charitable organizations within our community.

We hold annual baking classes for young children to instill in them a lifelong passion for baking.

In support of female workers in Bicol, we used hand-woven banig baskets for our annual Christmas package in 2022.

Bringing joy to sweet tooths everywhere for more than five years and counting.

2017

Hueza Bakery began its sugarcoated journey and entered the market with its first crisp variant: the brownie crisps.

2019

Hueza expanded its crisps range and introduced a larger plastic-based box packaging.

2020

Hueza was given approvals by the DTI and BIR to operate as a BMBE business, as well as a quality assurance approval from Intertek Philippines.

2021

Hueza was given approval by the Food and Drug Administration (Philippines).

2022

Hueza began to use a resealable 80g foil-based packaging for its crisps variants.

2023

Hueza secured a trademark approval from the IPOPHL; on the other hand, its patent application for its unique crisp-making process is currently pending. It is also working on securing additional approvals from Intertek US and the US Food and Drug Administration to make way for an upcoming sales expansion into the country. Meanwhile, it also launched redesigned packaging across all crisps variants and added a 200-gram family size for each of them.